Take the plunge into a fully immersive colour experience this summer at San Francisco’s hottest pop-up, Color Factory. The two-storey space in the heart of the city will be hosting a wealth of colour-coded activities and art for visitors to explore, as well as events and offers to enjoy across the city.
Color Factory is the brainchild of Oh Happy Day, in collaboration with artist Leah Rosenberg, and designer Erin Jang. The space will house 15 original art works, as well as rooms like the all-yellow ball pit (you might want to take your shades for that one), a space filled with confetti that makes you feel like it’s raining the rainbow, and a holographic prism room. The space itself, from the facade to the windows to the lifts will also feature a rainbow stripe theme to really get your colour juices going.
When you’ve fully explored the building, you’ll be handed a map of 17 other colour hot-spots across town where you can experience everything from pink drinks to temporary tattoos. Open for the whole of August this attraction is expected to be doing big business on Instagram (there are 6 photo booths in the Color Factory to help you capture the moment) and on site – it’s essential to book tickets in advance – so don’t miss out on this chance to experiment and experience the full spectrum of colourful craziness.
The Color Factory, 575 Sutter St., San Francisco is open during 10am to 10pm everyday except Wednesday during August 2017. Tickets are $32. www.colorfactory.co.