Each month we look at a specific Instagram account that is rich in colour palette or design ideas for you to pinch. This month however we have selected what must be the zenith of Instagram-friendly topics combined. The phenomenal Plants on Pink account features just what it says on the tin, with images of hipster-friendly plants – we’re talking ferns, succulents and cacti, mainly – shot against gorgeous backgrounds in every shade of pink you can picture.
Green and pink is a winning combination – there is something inherently artificial about pink, evoking bubblegum, ice-cream or lipstick, and a sweetness which fresh, organic green cuts against in a way that always looks modern. New York magazine even name-checked the Instagram account in its recent zeitgeist-defining article on the ‘Millennial Pink‘ trend. Millennial’s love of spiky, graphic, angular plants (who hasn’t got a terrarium filled with midget cacti sitting on their coffee table these days?) is another reason why the account is defining the colour and interiors trends of 2017.
The artist behind Plants on Pink is Utrecht-born Lotte van Baalen, who curates the account. However she sees it as a collaborative community, inviting users to contribute their own images under the plantsonpink hashtag. The Instagram now has just shy of 90,000 followers and van Baalen has been invited to bring her sharp eye to photoshoots and exhibition projects as a result.
The beauty of the account is also in the variety it finds in its seemingly narrow frame of reference. The backdrops range from the textured walls of a Moroccan riad to the pale pastels of a wood-clad summer house, from hot vibrant magenta to the subtlest nude blush. The plants themselves carry colours of acid yellow, soft sage and forest green, and each image throws up a new way of combining these two sympathetic shades – it really is a primer for this very current colour palette.
To find out more about Lotte van Baalen’s other work, and how to contribute your own images, visit her Plants On Pink website.